2027 Mercedes-Benz GLB EV vs 2027 Toyota Highlander EV | Ultimate Electric SUV Showdown – Range, Performance, Luxury, Tech & Price

2027 Mercedes-Benz GLB EV vs 2027 Toyota Highlander EV - Tags: United States, Australia, Canada, Luxembourg, Marshal islands, United Kingdom, Germany, Switzerland, Brazil, New Zealand, Mexico, Italy, USA, UK, CA, Europe, Asia, Africa, Japan, Qatar, Dubai, Kuwait, Singapore, 2027 Mercedes GLB EV, 2027 Mercedes-Benz GLB EV, 2027 Toyota Highlander EV, Mercedes GLB EV vs Highlander EV, GLB EV vs Highlander, Mercedes GLB EV, Toyota Highlander EV, 2027 electric SUV, electric SUV comparison, best electric SUV 2027, luxury electric SUV, three row electric SUV, 3 row EV, Mercedes electric SUV, Toyota electric SUV, GLB EV range, Highlander EV range, GLB EV review, Highlander EV review, Mercedes EV 2027, Toyota EV 2027, electric SUV range, electric SUV performance, electric SUV technology, electric SUV charging, NACS electric SUV, 800V electric SUV, EV comparison USA, EV comparison Canada, EV comparison Europe, EV comparison UK, new EV SUVs 2027. 2027 Mercedes-Benz GLB EV vs 2027 Toyota Highlander EV | Ultimate Electric SUV Showdown – Range, Performance, Luxury, Tech & Price

2027 Mercedes-Benz GLB EV vs 2027 Toyota Highlander EV | Ultimate Electric SUV Showdown – Range, Performance, Luxury, Tech & Price

The premium electric SUV market is entering an exciting new phase, and two very different three-row-capable SUVs are preparing to compete for attention: the all-new 2027 Mercedes-Benz GLB EV and the all-new 2027 Toyota Highlander EV. Mercedes-Benz is bringing its GLB nameplate into the electric era with a completely new architecture, advanced 800-volt charging, premium technology, and available seating for up to seven. The GLB 250+ is rated at up to 392 miles WLTP, while the GLB 350 4MATIC combines all-wheel drive with 349 horsepower and 380 lb-ft of torque. Toyota takes a different approach with the Highlander EV, positioning it as a spacious family-focused three-row battery-electric SUV for the U.S. market. It offers seating for up to seven, multiple battery and drivetrain configurations, and a manufacturer-estimated range of up to 320 miles. That makes this comparison especially interesting for buyers in the USA, Canada, and Europe. The Mercedes emphasizes compact luxury, digital technology, efficiency, and premium driving characteristics, while the Toyota emphasizes family space, practicality, range flexibility, and everyday usability. In this comparison, we'll examine their exterior designs, interiors, technology, performance, range, charging capability, practicality, pricing considerations, and long-term ownership factors.

DESIGN & EXTERIOR

The 2027 Mercedes-Benz GLB EV introduces a significantly redesigned interpretation of the compact luxury SUV. Mercedes describes the new GLB as having a wider wheelbase, redesigned roofline, upright SUV proportions, short overhangs, muscular shoulders, flush-mounted wheels, and distinctive lighting elements. The electric GLB also features an illuminated Mercedes star and an animated grille treatment with 94 individually illuminated chrome-effect stars. Available AMG Line and AMG Line Plus packages can give the electric GLB a more aggressive appearance, while the optional SKY CONTROL panoramic roof adds another premium visual feature. The 2027 Toyota Highlander EV follows a different design philosophy. Toyota gives it a sleek aerodynamic profile with broad fenders, full-length LED daytime running lights, flush-style door handles, and a modern closed-off front-end treatment. It measures 198.8 inches long, 78.3 inches wide, 67.3 inches tall, and rides on a 120.1-inch wheelbase. This places the Highlander in a larger midsize-SUV footprint than the compact GLB concept. Visually, the Mercedes focuses on premium European styling and a more compact footprint, while Toyota emphasizes substantial proportions and family-oriented presence. For buyers who regularly drive in crowded cities, the Mercedes' compact positioning could be appealing, while families needing a larger three-row vehicle may appreciate the Highlander's larger overall dimensions.

INTERIOR & TECHNOLOGY

Inside, Mercedes-Benz is positioning the 2027 electric GLB as a highly digital luxury SUV. The vehicle runs Mercedes-Benz Operating System, or MB.OS, with the fourth-generation MBUX interface and an MBUX Virtual Assistant incorporating AI technology from Google and Microsoft. An available floating MBUX Superscreen expands the digital experience across the dashboard, while an available Burmester 3D Surround Sound system with Dolby Atmos adds a premium audio option. Mercedes also offers advanced driver-assistance technology through the MB.DRIVE system, with options including assistance for driving and parking. The electric GLB can be configured with seating for up to seven, while the redesigned roofline and wider wheelbase are intended to improve passenger room. Toyota takes a simpler but highly practical approach. The 2027 Highlander EV receives a standard 14-inch touchscreen, a 12.3-inch digital driver's display, Toyota Audio Multimedia, Toyota Safety Sense 4.0, customizable ambient lighting, and device charging throughout the cabin. An available fixed panoramic glass roof is designed to create a more open interior atmosphere. Toyota also offers heated front seats as standard, with available ventilated front seats and heated second-row seats. Both SUVs therefore emphasize technology, but their priorities are different. Mercedes focuses heavily on digital luxury and AI-enhanced interaction, while Toyota emphasizes intuitive controls, family usability, passenger comfort, and practical technology across three rows.

PERFORMANCE & RANGE

Performance and efficiency reveal another major difference between these electric SUVs. Mercedes-Benz has announced two electric GLB launch variants: the GLB 250+ with EQ Technology and the GLB 350 4MATIC with EQ Technology. The GLB 250+ produces 268 horsepower and 247 lb-ft of torque, while the dual-motor GLB 350 4MATIC produces 349 horsepower and 380 lb-ft. Mercedes estimates 0–60 mph acceleration at approximately 7.3 seconds for the GLB 250+ and 5.4 seconds for the GLB 350 4MATIC. Both have an electronically limited top speed of 130 mph. Mercedes lists WLTP range estimates of up to 392 miles for the GLB 250+ and up to 382 miles for the GLB 350 4MATIC. The Toyota Highlander EV focuses on a different balance. Its XLE FWD produces 221 horsepower, while AWD versions deliver 338 combined horsepower. Toyota offers 77.0-kWh and 95.8-kWh battery configurations, with manufacturer-estimated range ratings of 287 miles for XLE FWD, 270 miles for XLE AWD with the smaller battery, and 320 miles for the larger 95.8-kWh AWD versions. Therefore, the Mercedes offers a higher published WLTP range figure, but the measurement standards differ from Toyota's U.S. manufacturer estimates. Real-world range for both vehicles will depend on speed, temperature, terrain, wheels, passengers, and climate use.

CHARGING & REAL-WORLD PRACTICALITY

Charging technology is one of the most impressive aspects of the electric Mercedes GLB. Its new electric architecture uses an 800-volt system and supports DC fast charging at up to 320 kW. Mercedes says the GLB can add as much as 161 miles of WLTP range in approximately 10 minutes in the U.S. specification, under compatible charging conditions. Mercedes also states that the electric GLB can use 400-volt charging infrastructure with an optional DC converter, while AC charging is available at up to 22 kW in European specifications. The Toyota Highlander EV uses a North American Charging System, or NACS, port and supports Level 1 and Level 2 AC charging as well as DC fast charging. Toyota estimates approximately 30 minutes to charge from 10 to 80 percent under ideal DC fast-charging conditions. Battery preconditioning and Plug & Charge capability are also included. Practicality is another major consideration. The Highlander offers three-row seating for up to seven and 15.9 cubic feet of cargo space behind the third row, increasing to 45.6 cubic feet with the third row folded. Mercedes also offers up to seven seats in the GLB, plus a frunk and flexible cargo space. For long-distance drivers, charging infrastructure and cold-weather performance will remain important factors, especially in Canada and northern Europe.

PRICE & LONG-TERM VALUE

Price will be one of the most important unanswered questions in this comparison. Mercedes-Benz has announced the 2027 electric GLB and its major specifications, but a final U.S. MSRP has not been published on the Mercedes-Benz USA future-vehicle page. Toyota has likewise not announced the official U.S. MSRP for the 2027 Highlander EV. Toyota says sales are expected to begin in late 2026 and continue into early 2027. That means buyers should avoid treating early online estimates as confirmed transaction prices. Long-term value will depend on several factors beyond the initial purchase price. Insurance costs, electricity rates, maintenance, tire replacement, depreciation, battery warranty coverage, charging costs, software features, and local incentives can all affect the total cost of ownership. Mercedes may attract buyers who place greater value on premium materials, advanced digital technology, luxury features, and the Mercedes-Benz brand experience. Toyota brings a different ownership proposition centered around family practicality, a larger three-row format, American assembly, multiple battery options, and Toyota's established dealer network. In the United States, federal and state incentives may influence final costs depending on eligibility and policy at the time of purchase. Canadian and European buyers will face different taxes, incentives, energy prices, and charging conditions. Until official pricing is released for both 2027 models, the fairest comparison is to focus on their confirmed equipment and specifications rather than estimated sticker prices.

2027 Mercedes-Benz GLB EV vs 2027 Toyota Highlander EV | Ultimate Electric SUV Showdown – Range, Performance, Luxury, Tech & Price

PROS & CONS

The 2027 Mercedes-Benz GLB EV offers several notable strengths. Its key advantages include an 800-volt electrical architecture, up to 320-kW DC charging, up to 392 miles of WLTP range for the GLB 250+, available seven-seat configuration, premium MBUX technology, optional MBUX Superscreen, available Burmester 3D audio, advanced MB.DRIVE assistance systems, and the availability of dual-motor 4MATIC performance. Potential considerations include the difference between WLTP and EPA range testing, the compact-SUV footprint compared with the larger Highlander, and the fact that final U.S. pricing and some market-specific specifications remain to be confirmed. The 2027 Toyota Highlander EV offers its own strengths, including up to seven seats, 320 miles of manufacturer-estimated range with the 95.8-kWh AWD configuration, multiple battery choices, 338 horsepower in AWD versions, a 14-inch touchscreen, Toyota Safety Sense 4.0, NACS charging, Plug & Charge, battery preconditioning, and vehicle-to-load capability. Potential considerations include its approximately 30-minute 10–80 percent DC charging estimate under ideal conditions, the lower 270-mile estimate for the smaller-battery AWD configuration, and the absence of an announced U.S. MSRP at this stage. Ultimately, each vehicle's strengths address different priorities, so buyers should compare their own passenger, range, charging, technology, and ownership requirements.

FINAL VERDICT

The 2027 Mercedes-Benz GLB EV and 2027 Toyota Highlander EV bring two distinct interpretations of the modern electric SUV. Mercedes-Benz focuses on premium technology, sophisticated design, charging performance, and compact versatility, while Toyota emphasizes three-row family practicality, multiple battery configurations, straightforward technology, and everyday usability. The Mercedes GLB 250+ offers up to 392 miles of WLTP range, while the GLB 350 4MATIC adds 349 horsepower and all-wheel drive. Toyota's Highlander EV offers up to 320 miles of manufacturer-estimated range, 338 horsepower with AWD, seating for up to seven, and a substantial 45.6 cubic feet of cargo space with the third row folded. For viewers in the USA, Canada, and Europe, the choice will ultimately depend on what matters most in everyday driving. The Mercedes may attract buyers looking for a more technology-focused luxury experience and high-speed charging architecture, while the Toyota provides a larger family-oriented package with multiple battery and drivetrain options. Pricing, EPA certification for the Mercedes, real-world range, insurance, charging access, and local incentives will be important once both vehicles reach their respective markets. As these 2027 SUVs arrive, the most useful comparison will be based on final market-specific specifications rather than early estimates. Both represent an important step toward making electric SUVs more practical, versatile, and accessible for everyday family transportation.

2027 Mercedes-Benz GLB EV vs 2027 Toyota Highlander EV — two new electric SUVs with very different approaches to luxury, practicality, range, performance, and technology.

In this full comparison, we take a detailed look at the 2027 Mercedes-Benz GLB EV and 2027 Toyota Highlander EV, covering Design & Exterior, Interior & Technology, Performance & Range, Charging & Real-World Practicality, Price & Long-Term Value, plus the key Pros & Cons.

The new electric Mercedes GLB brings 800-volt charging, up to 320-kW DC fast charging, up to 392 miles WLTP range, available seven-seat capability, MBUX technology, and up to 349 hp in the GLB 350 4MATIC.

The new Toyota Highlander EV brings three-row seating for up to seven, multiple battery options, up to 320 miles of manufacturer-estimated range, 338 hp AWD, NACS charging, a 14-inch touchscreen, Toyota Safety Sense 4.0, and vehicle-to-load capability.

Which electric SUV fits your needs better? Watch the full comparison for the details.

Note: Mercedes range figures are WLTP estimates, while Toyota's figures are U.S. manufacturer estimates. Final U.S. EPA figures and pricing can vary by market and may change before launch.

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